Lowell introduces Brandon Mitchell as its new sales engineer
To continue building relationships with our customers, Brandon Mitchell has joined the Lowell team as sales engineer for orthopedics.
Brandon brings 15 years of experience building customer accounts and spent the last several years working on prototype and production medical parts for OEM and contract manufacturing customers.
Here, he shares more about his background with medical device manufacturing, the healthcare trends he’s watching, and what motivates him about working in this space.
What is your medical device background?
Before landing at Lowell, I was involved in the prototype and early production side of medical device manufacturing. My background is in CNC, injection molding, sheet metal and 3D printing. The customers I served were major OEMs as well as startups, with a diverse portfolio of products—ventilators, respirators, capital equipment, mitral valve procedure tools, beds, instruments, etc.
What’s your approach to working with new customers?
Understanding what makes the customer’s life easier and building a true partnership is the ultimate goal. I like to understand what makes the customer tick and earn trust slowly. I’ve been most successful in developing in-person relationships, so I’m excited to have the ability to get back in front of customers. There’s something special about being able to see someone’s eyes and facial expressions, and share a simple handshake, to help establish a trusting, long-term partnership.
What interests you about working with Lowell’s orthopedics customers?
I’m truly fascinated with the life-enhancing products our customers make and look forward to becoming a partner in getting these products to the public. Somewhere out there is a person who is in pain, has loss of mobility or loss of their quality of life, and knowing these products can change that is an incredible opportunity.
Many times in business, we focus so much on revenue goals, growth percentages or quotas—which are important for a business to operate. But knowing there’s a human behind that part, waiting to have an aspect of their life improved, really drives me daily.
What are some of the trends you’re watching in the healthcare and medical device space?
Now is the hopefully downward trend of COVID-19. Orthopedics revenue took a major hit during the heart of the pandemic and getting back to business and life-enhancing procedures is so important to quality of life.
Another trend is the continued consolidation in the spine sector of orthopedics. It’s interesting to see where some of the spine products have started, which companies are buying and licensing products, and what breakout technologies are coming.
Lastly, the reopening of tradeshows like MD&M West comes at an exciting time, where we will be able to witness what everyone has been working on for the last 12 to 18 months and say hello in person to our friends and partners.
Is there anything else you’d like to add?
Someone asked me why I wanted to get into the implantable side of medical device manufacturing. Several years ago, my mom was experiencing a lot of neck pain, not sleeping, and struggling with simple, everyday physical activity. She finally was able undergo a neck surgery that has completely transformed her. In just a couple years, she’s gone from almost unable to move to working out twice a day – at almost 70 years old. She consistently wins awards at her gym as the most active member, from all ages!